Outside Media Kit 2010


2010 Display Rates


4 Color
1x
3x
6x
9x
12x
2 Pg Spread
175,630
170,360
166,850
161,580
156,310
Full Page
87,815
85,180
83,425
80,790
78,155
2/3 Page
62,825
60,940
59,685
57,800
55,915
1/2 Page
51,340
49,800
48,775
47,235
45,695
1/3 Page
35,970
34,890
34,170
33,090
32,015
1/4 Page
28,075
27,235
26,670
25,830
24,985
1/6 Page
20,205
19,600
19,195
18,590
17,980
2 Color
1x
3x
6x
9x
12x
2 Pg Spread
171,510
166,360
162,930
157,790
152,640
Full Page
85,755
83,180
81,465
78,895
76,320
2/3 Page
61,355
59,515
58,285
56,445
54,605
1/2 Page
50,140
48,635
47,635
46,130
44,625
1/3 Page
35,135
34,080
33,380
32,325
31,270
1/4 Page
27,420
26,595
26,050
25,225
24,405
1/6 Page
19,725
19,135
18,740
18,145
17,555
Black and White
1x
3x
6x
9x
12x
2 Pg Spread
169,500
164,420
161,030
155,940
150,860
Full Page
84,750
82,210
80,515
77,9700
75,430
2/3 Page
60,625
58,805
57,595
55,775
53,955
1/2 Page
49,540
48,055
47,065
45,575
44,090
1/3 Page
34,710
33,670
32,975
31,935
30,890
1/4 Page
27,095
26,280
25,740
24,925
24,115
1/6 Page
19,505
18,920
18,530
17,945
17,360
2nd Cover
100,985
Back Cover
100,985
Rates and Contract Information
Frequency Rates: Frequency rates are allowed in advance only with signed contracts listing specific issues and received by first closing date. Otherwise, frequency rates are allowed as earned.
Special Sections: Advertising opportunities in the Active Traveler Directory, First Gear and Marketplace sections are available each month. For details and information, call 415.398.2627 and ask for the Active Traveler Directory, First Gear and Marketplace department or send an email to atd@outsidemag.com.
Special Units: Prices upon request. Supplied inserts, gatefolds, business reply cards and other special units are available on a limited basis.
Conditions: No cancellations accepted after space closing date. Covers, gatefolds and contracts are non-cancelable. Advertisements not received by our advertising production department by material closing date will not be entitled to the privilege of okay or revision by the advertiser or its agency. Publisher reserves the right to reject or cancel any advertising for any reason at any time, and all orders are subject to publisher's approval. Advertiser and its agency 1) assume liability for all contents (including text and/or illustrations) of advertisement printed. 2) shall indemnify publisher against any damages and related expenses arising from publication of the advertisement. 3) shall be held jointly and severally liable for monies due to publisher for advertising in the magazine. 4) will be presumed to have read this rate card and agreed to its conditions without any further contract and notice.
Commissions and Credit: 15% discount to accredited advertising agencies only for payment within 30 days of invoice date. Billing is rendered within two days following press date. Carrying charge is 1% per month for invoices unpaid after 30 days. Terms: Net 30 days. New advertisers must supply acceptable credit references or cash with order. Agency commissions not allowed on production charges.

2010 Rate Base: 675,000